You’ve read all the books on personal growth, maybe even marketing and business building as well… you’ve taken the classes and studied all the trainings… you know a LOT about what’s supposed to work and what needs to be in place… yet, you haven’t created the life you desire or the level of success, influence, and revenue that you crave.
What gives?!
I get the frustration, because I used to be “the perfect student” as well. I built a life, career, and two businesses from the place of “if I just do things by the book, I’ll gain love, success, acceptance, security, etc.”
And… I’d make the money, right?
But instead of gaining those things… I worked myself sick… I spent 12 – 16 hours a day glued to my computer… I had ZERO freedom of choice in regards to my time… and I certainly didn’t have the income I wanted, despite working harder and harder.
One of the most impactful shifts for me came down to focus.
Not knowing where to spend my time, or what was going to move the needle forward in my business was a big sticking point for me… jumping from project to project… getting distracted by shiny object syndrome and falling down rabbit hole after rabbit hole.
The thing about the distractions is that it’s actually not about “having ADD” as many business owners like to joke. It runs deeper than that. We self-sabotage through distraction because if we never quite land anywhere and never really get anything done… we can’t ever really fail.
But we never really get anywhere with our businesses either.
We never create the life we want, serving the people we want to serve.
We never break free and experience true FREEDOM of time and choice.
We never get to travel, spend time with the ones we love, and live our lives fully.
Focus is key… if you know how to do it right.