So you want more. You have a growth mindset and big goals for yourself and your business in the coming months, and you’re driven to achieve it all in 2022.
Emotionally and mentally, you’re all in.
But then… you get distracted.
It starts with one ‘off’ day. Maybe you sit down to tackle your new task, then you think to yourself… I really should finish staining the deck while it isn’t raining.
Or you plan to spend a morning knocking out some big to-do’s for a new marketing initiative… only to check the clock and realize that morning’s over, and all you did is get lost in email.
Before you know it, it’s become a pattern.
It’s so easy to fall into the trap of doing what we know how to do – what we’re already successful at doing – instead of taking the new, needle-moving actions we know we need to focus on to grow and scale.
There’s a reason I can recite this pattern like the back of my hand. This used to be my go-to pattern. And I know this is extraordinarily common, because I hear about it from my clients all the time.
It’s called productive procrastination.
Why So Many People Fall for Productive Procrastination
Sure, it might sound a little better than plain old procrastination – the type where you’re laying on the couch mindlessly scrolling through your Facebook feed.
But here’s the rub: when you procrastinate in the “normal” way, you almost always realize it.
Productive procrastination, on the other hand… it’s sneaky. It is not a growth mindset you need as an entrepreneur.
If you’re not careful, you hardly ever realize when you’ve fallen into its trap.
That’s because on the surface, you’re getting a ton done! But in reality, you’re keeping busy while avoiding what really needs doing in your business.
What have you done this with in the past? Blog posts? Financial reports? Emailing your list?
Once you recognize what you’re doing, you can consciously choose to redirect your activity.
What’s one thing you can do today to steer clear of this sneaky trap—and focus on the needle-moving actions required to grow your business?



The most significant thing about our work together is how quickly and effectively you were able to get down to the nugget that was really in the the way, that was holding me back, or needed to be healed. This work is like inner energy surgery. It’s so practical yet happens at a cellular level. It causes real change, with lasting effects. It’s not just talk!
Since we first started working together, I have reduced my stress level by 90%, handed off work to an assistant freeing up at least 20% of my time, added a new revenue stream with new clients and many prospects, and increased my income from $188k to over $1.1 Million. The financial benefits are easy to quantify but the benefits associated with being able to build a strong foundation and reduce my stress level are priceless.
Amira helped me cut through my internal noise and confusion and laid out such a clear and exciting business strategy that I marveled at how fast and clearly she saw it and me. She has a unique gift of seeing your strengths and opportunities and helping you bring them to life with ease and magic.

