Worried you might lose the sale?

Do you remember when you used to be scared of losing the sale? (Maybe you still are???) 

I do. But it didn’t really look like being scared, at least not on the outside.

On the outside I was confident. I was putting the reps in, having the conversations, showing up.

But on the inside, I was desperate. I really needed the money. Ever been there? That month when you’re really tight?

I remember those months, thinking… Am I going to make payroll? Were we going to be able to pay the Amex bill? What if I can’t pull it off?

It was a roller coaster. 

It’s kind of the “way of the entrepreneur”–risk taking, going all in, assured that you’re going to make it, but then getting way beyond your comfort level.

It throws you into desperation. 

Now, there’s a shadow side of desperation and, surprisingly, a positive side to desperation. Let me explain…

The shadow side is kind of obvious. When you don’t have enough money, you’re in scarcity, and if you’re not careful, your prospective client feels that energy. This just leads them to go running in the opposite direction and say no to buying from you.

They don’t know why but they just don’t want to buy from someone who’s desperate. Something’s off about you…

So then how could this possibly have a positive side?

Well, when you’re desperate, if you’re able to contain or eliminate your scarcity thinking, you will go harder than you’ve ever gone before. You’ll stretch yourself BEYOND your current capacity and grow to a totally different level.

This stretching, beyond what normally stops you, is definitely what I had to master when I was making my leap from low 6-figures to the 7-figure business.

But it’s not comfortable at all.

Yet, it’s the way the 7-figure entrepreneur thinks and acts, lives and breathes.

I knew I had it in me but I had to move past some significantly huge blocks to actually become that kind of entrepreneur.

This was much harder than just figuring out a marketing funnel or how to hire well, though those things are important. 

It was about completely rewiring my thinking and beliefs about who I was and what I was capable of doing. And this is true whether you’re going for 7-figures or multiple 7-figures.

Once I mastered this methodology for success, well, the sky was the limit both in my life and my business. Never looked back. :)

I’d love to teach you how to master this as well, because there’s a methodology to it that if you get… you can repeat over and over again until you get to break free from limits on the income and impact, and are able to live from your “sky’s the limit” place as well. (Read = no limits on the income, impact, or life you can create.) 

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