You know what’s not sexy about business?

Exhaustion, indecision, not being truly seen as the brilliant, powerful woman that you are.

Master the Inner and Outer Game of Business

Recent Blog Posts

How to get leverage over your fears and blocks

By Amira Alvarez We’ve been talking a lot about creating leverage in your business, but what about your mind? How do you get leverage over the blocks, beliefs, and fears that keep you small and not taking the action you know you need to take? You want to earn more money, have more…
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We’ve been talking a lot about creating leverage in your business, but what about your mind? How do you get leverage over the blocks, beliefs, and fears that keep you small and not taking the action you know you need to take?

You want to earn more money, have more time, and experience more freedom, but you can’t do those things if you’re not willing to get leverage over yourself and you’re limiting beliefs.

You can learn all the outer game actions you want––putting the systems in place, hiring the right team, investing in the right tools, and changing your offerings––but if you’re not working on the inner game pieces, you won’t see results. Even if you do, they won’t be lasting or replicable.

We all have blocks, beliefs, and fears. All of us.

For many of my clients it’s a fear of failing… of losing love, safety, security as a result of “messing up.”

Or they’re afraid to show up fully in their unique BRILLIANCE because “what would people think? What will happen if I get it wrong?”

They give away their power, pass off responsibility to everyone and everything else, and hold themselves back. So how do we get leverage over these things?

At some point your mind has to make a completely conscious decision to do things differently. To take actions that move your forward, despite the fear.

My client Wendy did this. She had a long time desire to “snowbird” in the winter months… owning her own property somewhere warm, so she could migrate there when it got cold.

But she had her blocks, beliefs, and fears.

  • What would people think?
  • I don’t have the money to do this.
  • What about my kids and school?
  • How would it even work?

They had a grip on her, keeping her stuck and small, and her dream just that… a dream. She had to get leverage over her subconscious programming that was saying… “don’t make a mistake”… by making consciously different choices.

I told her to get online and book a condo. Book the condo and the rest will “figure itself out.”

When you make a commitment (like booking the condo), to stay in integrity with yourself, you’ll have to…

You’ll have to figure out how to make the money, despite the fear.

You’ll have to find the solution and possibility that already exists around your kids and school (because opportunity is everywhere, we just can’t see it when we’re spinning out in fear).

You’ll have to get over or stop worrying about what other people think and have to just “do it.”

Most recently for me this has shown up in my commitment to run a marathon this September. For years I would stop and start running, never able to work up to the level of fitness and distance I wanted.

So I used these same principles to get leverage over myself to make it happen. Here’s a Facebook live video where I’m sharing the exact ways I have gotten leverage on my limiting beliefs to achieve BIG goals. (I’ve got my oh so professional, post-run hair in this video!)

I’m also talking more specifically about the quickest way to get leverage over your blocks around hiring team in this Facebook live video:

I have a BRAND NEW training series for you, that’s all about how to Crack the Code to Income Generation.

I’ll be talking specifically about how to invert the traditional “business growth” process in order to produce maximum results, far more quickly… my three pillars for creating more leverage in your business from where you’re at now, in order to scale to where you want to be with EASE… as well as what it actually looks like and takes to be the leader in your business.

Stay tuned…

Amira

When it’s not done right or fast enough

By Amira Alvarez Sometimes being the CEO of your business is not all rosey. Sometimes the day starts with frustration or impatience, or even jealousy and envy of what others are having and doing. I’m here to tell you that that’s okay. It really is… to an extent. Why is it okay? Because…
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Sometimes being the CEO of your business is not all rosey. Sometimes the day starts with frustration or impatience, or even jealousy and envy of what others are having and doing.

I’m here to tell you that that’s okay. It really is… to an extent.

Why is it okay?

Because these feelings show you exactly where you need to grow and what needs to change. They are a powerful indicator of what you actually want.

Let’s take an example….

Let’s say you’re frustrated by something that someone on your team has done. Or maybe you’re impatient that the work is not getting done as quickly as you’d like. You’re feeling frustrated and impatient.

Where do you go next? Most people go into a story of blame and disappointment, get further riled up, even rageful and then lash out. Or take a “poor me” position and retreat to lick their wounds.

If you’re in some version of this whirling caldron of angst, I encourage you to step out of it. ;-)  

Don’t make this any bigger than it needs to be by spinning out about it.

The WAY OUT is to simply recognize that these feelings are a powerful indicator that you want something different, something MORE.

Your next step is to ask yourself three questions:

  • What are your feelings indicating that you want?
    • Your answer to this question must be stated in the positive.
    • Don’t just say… “I don’t want it to take so blankety-blank long!”
    • Instead, state it clearly in the positive..
    • I want the work to be completed by Tuesday at 4pm.
  • If you want that, what would you need to do, be, or have in place?
  • What action will you take to create that for yourself?
    • If you simply need to take a different action, go do that.
    • If you need to come from a different place of ‘being’ in the world, how would you need to
    • show up differently? Go take action from that place.
    • If you need to have something in place to make this happen (like a system!), go create that.


Take your next step now.

This 3 question process is just the tip of the iceberg of what’s required to step into a radical new way of running your business… one that comes from the stance of being a POWERFUL CREATOR… not a victim of circumstance.

What does being a powerful creator mean? It means…

Working on the creative plane rather than the competitive plane…

Taking 100% personal responsibility for your results and BEING the agent of change and creation in your business… and…

ABSOLUTE FREEDOM. :)

And it is, without a doubt, the path to making a financial quantum leap in your business.

Amira

How to create MORE TIME

By Amira Alvarez Have you moved the needle forward on your big goals, or are you feeling stuck at yet another plateau? Have you doubled, tripled, or even quadrupled your monthly income, or are you still hustling your @$$ off to keep in line with what you made last year? Do you have…
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Have you moved the needle forward on your big goals, or are you feeling stuck at yet another plateau?

Have you doubled, tripled, or even quadrupled your monthly income, or are you still hustling your @$$ off to keep in line with what you made last year?

Do you have more time for what you love… your family, friends, passion projects, self-care, travel etc… or are you still working those insane 16-hour days?

So much of the angst we experience year after year—the frustration of “why can’t I get ahead” or “what’s the missing link”—stems from not understanding EXACTLY what it means to grow and scale YOUR unique business. As well as not understanding how to best invest your time, energy, resources, and money in the right systems and support.

At its core, all the stress and anxiety we experience comes down to TIME.

You only have 24 hours in the day (just like everyone else). So, if you want to SCALE and GROW, you need to be using your time EFFECTIVELY.

But… what does that even mean and how do you even do that??

When you’re stuck at a plateau and feeling like you have NO TIME to put towards figuring out how to be more effective with TIME, the idea of making a quantum leap in your business can feel impossible and maddening.

You know you need better systems to streamline your process and projects.

You know you need better support to open up your time and energy and focus.

You know you need better ways to package your products or service to increase your revenue stream.

“But you don’t have the time.”

The truth is, you have the power to MAKE the time.

Before you get frustrated, hear me out.

When you’re stuck in the loop of the constant doing and stressing and running around like a mad woman… it sucks up so much more time and energy than is even necessary.

This is where the INNER GAME work comes in, specifically around creating LEVERAGE.

Leverage isn’t about being demanding or overbearing. It isn’t about taking advantage of people or creating more strain and stress. It’s about taking what already exists and works in your business and MAXIMIZING it.

The INNER GAME work involves:

  • Having the right energy and attitude.
  • Valuing yourself, your work, and your worth.
  • Mastering and owning your pricing and packages.
  • Knowing you’re capable of growing (and hiring the right team).
  • Creating the ability to hold your vision and trust in the process.
  • A deep understanding of the Universal Laws and how they apply to leverage.

This allows you to RELAX into more peace and ease, instantly creating MORE TIME.

As does the OUTER GAME work of creating better ways to package what you sell, systems, and team.

Amira

The Big Wobble: WHY you’re experiencing it and what to do about it

By Amira Alvarez When you’re growing your business, there’s going to be times of uncertainty. Is it going to work??? Let’s say you raise your prices, go to speak on bigger stages, hire more team, or take whatever YOUR BIG STEPS are that raise you into a whole new level of serving… You…
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When you’re growing your business, there’s going to be times of uncertainty. Is it going to work???

Let’s say you raise your prices, go to speak on bigger stages, hire more team, or take whatever YOUR BIG STEPS are that raise you into a whole new level of serving…

You don’t know if it’s going to work. There is uncertainty… and this, my friend, leads to THE WOBBLE.

That’s the feeling of not knowing and the discomfort around it.

This is because it’s new and uncertain terrain.

You’re growing, which means you’ve likely never been in this place before.

  • Of course there’s tension.
  • Of course you feel uncertain.
  • Of course it brings up doubts.
  • Of course you feel fear.

Yet, in this tension is a point of choice.

We can choose to play a safer and smaller game, taking smaller steps and doing the things that are familiar. OR, we can continue taking BIG growth steps that move the needle forward and make a quantum leap in our business.

In order to make a true quantum leap, we have to understand that tension is a normal part of the growth process. It will always be there. It’s, by definition, what it feels like to grow—what our cells feel like when they’re changing and our brain evolving as we form new neural pathways.

The more comfortable we get holding that expansion without imploding, the easier it becomes.

Watch the short video I recorded for you on “the wobble” and the tension that comes with growth below:

Do you know how to grow through the tension? Do you know what the gap is between where you are now and where you want to be?

I ask because most people don’t.

Most people have a sense that they need to do something or that something is missing or misaligned… because it feels like they are struggling too much… and chances are you are struggling too much if you’re feeling that way. Makes sense, right?

Yet, there’s no need to feel the struggle.

There may be tension in the growth, but there doesn’t need to be a struggle.

You can choose to continue spinning your wheels and feeling frustrated by your lack of growth and ease, or you can choose to finally get out of the struggle and master The Art of Leverage.

You know which option I’d choose. ;-)

Amira

What to do when your team lets you down.

By Amira Alvarez Leveraging your business means bringing on support, which means you won’t be doing everything yourself. Hallelujah! This is truly a godsend… EXCEPT it also means that your support team will inevitably let you down. Something won’t get done, or something won’t get done right, and you might find yourself feeling…
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Leveraging your business means bringing on support, which means you won’t be doing everything yourself. Hallelujah! This is truly a godsend…

EXCEPT it also means that your support team will inevitably let you down. Something won’t get done, or something won’t get done right, and you might find yourself feeling frustrated.

Let’s be honest, sometimes you might even feel frustration or even rage.

  • You wanted something done and you wanted it done right, bah!
  • The email went out with the wrong link to the wrong list, ugh!
  • You’re in the middle of launching and things aren’t working, noooo!
  • Your client didn’t get what they needed and now you look bad, grrrr!

Sound familiar?

The first thing to remember is that it’s human nature to make mistakes. Mistakes will happen as a part of that process, and you have to be prepared for that reality. Growing a team requires that you roll with the mistakes and use them as a way to build and solidify the systems that your business needs.

The second thing to remember is that operating from a space of rage about the mistakes is really an indication of your own shame…

Let’s break this down…

When you feel rage, instead of rolling with the punches… this is your internal shame for…

  • Not having trained your team well enough.
  • Not having the right systems in place.
  • Looking bad in the eyes of others
  • Not feeling good enough.

And this shame hampers your ability to show up as the powerful creator that you are. It brings up the stories you tell yourself about your own self worth, and who you have to be to others. It keeps you from showing up fully and serving at your highest potential. Worse yet, it keeps you from making powerful decisions that move your business forward.

Feeling shame and rage doesn’t serve anyone or anything.

Not you. Not your clients. Not your team. Not your ability to quantum leap.

And here’s the important thing to remember: feeling that frustration, rage, and underlying shame is both a choice and an absolute waste of energy.

It pushes you into spinout, which means you’re losing valuable time and wasting your valuable mental resources… and this dramatically slows down your business growth.

Here’s what you do instead:

  • Shift your energy and mindset immediately. Put it in perspective. You could even laugh about it. Feel gratitude for who’s supporting you or what’s going right. Remind yourself these things happen.
  • Think about what you’d do differently, without dwelling on the mistakes or errors. Learn the lessons, note what needs to change about the flow, and see it as an opportunity to turn your systems and team into a well oiled machine.
  • Get back to running and growing and serving in your business. What is the next necessary action step to keep your business moving forward? Go do that.

Learning how to build a team that supports YOU and your business’ growth is important. Understanding how to deal with the INNER and OUTER game aspects of that is critical.

You have to master this to make your quantum leap with both ease and grace.

Amira

What if your partner doesn’t support spending money on your business?

By Amira Alvarez Today I want to talk about something that’s super important when it comes to growing your business: what to do if your partner doesn’t support you making the necessary investments in your business? Now, even if you’re not partnered, this topic is applicable to you because it’s about more than…
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Today I want to talk about something that’s super important when it comes to growing your business: what to do if your partner doesn’t support you making the necessary investments in your business?

Now, even if you’re not partnered, this topic is applicable to you because it’s about more than just the other person… (isn’t it always?)

In order to grow and leverage your business, you have to invest.

That can means spending money on hiring team, running ads, working with professionals, and running your marketing. If your partner (or the people around you) don’t have the same money mindset, that can cause some real tension and backlash!

AND, sometimes it actually has nothing to do with them. Sometimes it’s your own belief system around what they might think coming into play and getting in the way.

Click below to watch today’s video:

Whatever comes up for you as a result of watching this video, it’s ESSENTIAL to dive deeper into it if you’re really ready to make a quantum leap in your business. This is part of getting good with your money story.

Amira