[Image: How I Do Market Research...A Real Live Peek Behind the Scenes]

How I Do Market Research…A Real Live Peek Behind the Scenes

By Amira Alvarez

 

 

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In today’s episode of The Unstoppable Woman, I interview not one but two guests.

Debbie and Erin have been clients of mine for a few years now. Today, they are Program Coaches in The Spirit of Wealth.

Going from coached to coaches means Debbie Heiser and Erin Marcus have a unique perspective on what it’s like to work on yourself, and do it well enough to be able to help others with their own journey.

This episode is my own market research. Through it, I learn more about what it’s like to go through my coaching program, what problems I should be solving for my clients, and what I can do better.

Together, Erin, Debbie, and I will be going back to the past, and discuss their first steps in the coaching programs, why they seeked a coach, how we can serve other clients like them better, and more.

It’s a riveting conversation and I can’t wait to hear what you ladies have to say about it!

Tune in to listen.

 

Key Takeaways:

Introduction (00:00)

Meet Debbie and Erin (00:41)

Building a roadmap (01:57)

Solving problems and taking names (10:02)

Erin’s story (17:57)

“I know what to do, but why isn’t it working?” (23:26)

From year two to year three (33:38)

Stepping into authority (39:50)

Year one vs year two (49:57)

The shift (56:52)

 

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